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A reason brides give · 89 accounts · updated September 2026

Settling for a Cheaper Dress and Wishing She Had Not

The other side of a budget: brides who kept the money and lost the gown they wanted. 89 brides here describe it, at a median $750 where they said what they paid. Another 6 name the same thing and still say they have no regret.

89accounts naming this reason
6who name it and have no regret anyway
$750median paid (20 said)
31 / 40written before / after the wedding

What brides describe

Every account filed under this reason, dearest first, with what she paid, when she wrote and what she did about it.

PaidWhenWhat she didThe account
$3,700Before the weddingBought a second dressBought a 1500 gown inside her 2000 budget, came to hate it and is still trying to resell it, then bought the dress she actually wanted at 3700 plus 600 alterations after a pay rise.
$3,000Before the weddingStill decidingTook her second choice because the first would not alter well, loves it, but then found the dream gown used on eBay at 300 and is weighing buying it just for the ceremony.
$2,000Before the weddingKept it and wore itWanted to stay under 1k, will spend close to 2k, and still sort of regrets not buying the 5k dress she fell for.
$2,000After the weddingKept it and wore itHas no regrets about paying 2000, but wishes she had spent a little more on the black gown she actually wanted.
$2,000After the weddingBought a second dressBought a discounted gown she thought good enough, then found the one she loved at 2000 on a later trip with her mother; the first shop refused to cancel, so she owned two and felt sick about the cost.
$1,500After the weddingNot statedWalked away from a $1,500 gown she calls her dream dress and still thinks about it
$1,000After the weddingBought a second dressRegrets an earlier 450 BHLDN sale gown bought because it was pretty good and too sexy for her vibe; her mother then paid 1000 for a made-to-order gown reduced from 1200, with 600 more in alterations.
$850Before the weddingKept it and wore itDescribes the $850 secondhand gown as adequate rather than loved, and expects another $600-800 of alterations on top.
$800Not statedBought a second dressBudgeted $1,000, bought an $800 sale gown she was not fully happy in, then paid $2,200 for one she loves
$800Before the weddingStill decidingFell for the first gown she tried, then bought a cheaper one-of-a-kind that fit off the rack. Feels sick that price, not love, decided it, and her mother paid so she cannot say so out loud.
$700Before the weddingHad it altered or remadeLoved an over-budget Essence gown, so bought a similar Stella York on resale for 700 plus a home-made overskirt. The Essence later showed up on resale at 900; she kept the Stella and sews part of it.
$650Before the weddingKept it and wore itBuying off the rack narrowed her options badly for a beach venue and she was not fully convinced, though it was her favourite of everything she tried. A waist seam bothered her; she decided nobody would notice
$650Before the weddingKept it and wore itHer grandmothers were paying, so she picked a dress that fit the budget and ticked most boxes. She does not love it, has made peace with it, and is buying a reception dress.
$500Before the weddingStill decidingBought on her first day of shopping largely because the gown was only 500 dollars, and now feels she should have chosen something else.
C$340After the weddingKept it and wore itCame in under 1000 all in at 340 for the gown, 250 to rebuild the bust for a 38J and 105 dry cleaning; happy with the total but sorry the budget steered her to a dress she only 80 percent loved.
$200Before the weddingKept it and wore itShopped several stores, ended at David's Bridal for a tea-length gown, never fell in love with it but expects to look nice and be comfortable.
$200After the weddingKept it and wore itSecondhand Facebook Marketplace gown plus $400 alterations, the only dress she ever tried on. Not the greatest dress ever, but staying on budget mattered more.
$180Before the weddingKept it and wore itNot the dress she imagined herself in and she dislikes buying from SHEIN, but it was the only one she loved at that price in a HCOL area; she is adding 3D flowers herself.
$100After the weddingKept it and wore itThe Lucinda had been her second choice; she loves the 100 dress she bought instead but admits to being a little jealous of the bride who got the other one.
$90Before the weddingBought a second dressThrifted a 90 ballgown to refurbish, grew to hate it, and took a second job to fund the boutique gown she actually wants
C$50Not statedNot statedBought a brand new expo dress for 50 in 2024 and says she cheaped out and kind of regrets it.
$40Not statedKept it and wore itLoved her 40 online charity-shop dress until she was talked into trying gowns for fun; now she compares it to a 1200 dress she preferred and feels heartbroken
Before the weddingStill decidingLetting go of the lace gown she wanted felt like a small heartbreak; the wildcard she found instead fits, is half price and makes her feel bridal, but reads more formal than her wedding.
After the weddingKept it and wore itPicked a short simple lace dress because ball gowns felt too heavy and she feared tripping on a long skirt. Now wishes she had worn the long dress and gone barefoot for the ceremony as she originally wanted.
Before the weddingKept it and wore itCould not stop thinking about a different gown, her mother deleted the photos, and when she found one again the dress was far less than she remembered; mostly happy now.
After the weddingKept it and wore itMarried eight years and says seeing the brides's gown brought back regret about the one she chose herself.
After the weddingKept it and wore itSame pattern of a lacy strapless regret dress and a second gown she preferred; she stuck with the first and still feels bummed looking back at her wedding pictures.
Not statedKept it and wore itDrove three hours to buy the Baccara believing it was about 2000 and found it at 3200; bought a different dress and expects to always be disappointed she did not get the one she wanted.
Before the weddingBought a second dressBought a dress she felt meh about, then replaced it last minute with one she loved and was much happier.
After the weddingKept it and wore itBought at David's Bridal only because she needed a dress immediately, and later saw a nicer one at a bridal store she would have preferred.
After the weddingKept it and wore itTall plus-size bride laughed at on the phone by boutiques; returned to David's Bridal, never found a dream dress and picked one anyway.
Not statedKept it and wore itCould not mentally pull the trigger on a pricier gown and took the 3-4k option; still calls the 10-12k dresses much nicer, just not worth the multiple to her.
After the weddingKept it and wore itWore a random mostly-white dress to her small wedding instead of finding a proper gown, and still lurks in dress subs because of it.
After the weddingKept it and wore itHad a small wedding and a big dress, and if anything wishes the dress had been even bigger.
After the weddingKept it and wore itBought a gown she did not love and says that is her one regret
Before the weddingKept it and wore itWanted a black dress in a style not made above her size without a steep surcharge; 35 days out she says she hates the dress she settled for and it is still unaltered.
After the weddingKept it and wore itDid not buy the over-budget gown she loved and still regrets it six years later.
After the weddingNot statedSays her only regret from an inexpensive wedding was not buying the gown she wanted
After the weddingKept it and wore itDid not love the dress she wore and wishes she had trusted her instinct
After the weddingKept it and wore itHer mother pushed her into trying a gown 1000 over budget on the unspoken hope she would offer to pay; she did not. Two years after the wedding she still wishes she had found the extra thousand.
Not statedNot statedTried on this exact dress and regrets not buying it.
After the weddingKept it and wore itBeing practical, she decided she did not need a fancy gown and bought cheap; she did not feel beautiful on the day and now dislikes almost all her wedding photographs.
Before the weddingKept it and wore itCould not afford the gown she wanted so she bought a dupe 1300 below the 1600 original and regrets it, disliking the cheap fabric and corset back; she eloped and will wear it for anniversary photos.
After the weddingKept it and wore itChose a plain off-the-rack gown and regrets not spending more on something nicer.
After the weddingKept it and wore itStayed inside her budget, which felt right at the time, and three years later still thinks about the out-of-budget gown she loved and should have bought.
After the weddingNot statedPassed on her dream dress ten years ago and still thinks about it
After the weddingKept it and wore itZero regrets about her first wedding dress 20 years on. For her second wedding she let price decide between two she loved, and sometimes feels regret about the other one.
Not statedKept it and wore itLoves the gown she bought but says the brides's dress is the one she actually dreamed of.
After the weddingKept it and wore itTried this same gown on, did not buy it, and says she still thinks about it a year later.
Before the weddingStill decidingTwo boutique visits in, every off-rack dress had missing buttons, tears or needed extensive work, and she felt she would be settling on all of them
After the weddingKept it and wore itHer mother offered to pay, the dream gown was above what she could offer, and admitting it would have caused offence, so she pretended a different dress was the one; five years married, she still mourns the fir
After the weddingKept it and wore itSettled on a gown she calls good enough and does love, but four months on, photos and social posts still send her mind back to the Australian designer she never travelled to try.
Before the weddingStill decidingSaid yes in July after only six try-ons and chose the plain classic gown over her dark-horse lace pick; four months on it feels boring and she wrote the photos for an unbiased vote.
Not statedNot statedTried a $2,000 gown she had no business trying on, then spent a month hunting dupes on Azazie and scouring StillWhite, eBay and Poshmark. Her comment cuts off before the outcome.
Before the weddingStill decidingFacing the same dilemma; has found a well-priced StillWhite listing for a gown she tried and thought was fine but does not love, and is leaning toward taking it anyway.
Not statedKept it and wore itTook the cheaper gown herself to save money and now tells other brides to splurge on the dream dress instead.
Before the weddingBought a second dressFelt rushed into a cheaper off-the-peg gown she also liked, could not stop thinking about the first dress, went back and put it on a credit card. Unsure it was wise but excited to wear it.
After the weddingKept it and wore itDid not go with her first-choice gown and says she still regrets it, though she notes her circumstances were different.
After the weddingKept it and wore itChose a cheaper gown, has been married 20 years and still regrets the choice.
After the weddingKept it and wore itDid not love the gown she wore and wishes she had picked another, but says the wedding itself was still wonderful.
Before the weddingStill decidingBought a stocked gown instead of the trunk-show one she wanted, felt anxious every time she thought of it, and stayed quiet for months because her mum had paid.
Not statedKept it and wore itDid not buy the gown that felt perfect, has been sad about it since, later grew disappointed with the one she found and cannot stop thinking about the first.
Not statedKept it and wore itBought a year out and admits the gown is fine rather than a wow, but was glad to tick the task off her list.
Before the weddingStill decidingChose the classic gown her mother, future mother-in-law, sister and fiance preferred over the bold one she loved, which cost twice as much; now cannot stop thinking about the one she passed on.
After the weddingKept it and wore itWore a dress she did not like, felt uncomfortable the whole day and does not like her photos
After the weddingKept it and wore itNever felt great or excited about her gown but it was what she could find and afford; points to a friend who looked better in an inexpensive online dress
Not statedBought a second dressBought a second gown herself and says it was the right call
Not statedBought a second dressHad the same dress regret, her fiancee told her the money would come back, and after buying a new gown she has no regrets
After the weddingKept it and wore itMarried last September in a gown she settled on and says she still feels low about it.
Before the weddingKept it and wore itChose a dress that is not the look she would pick for herself because it is comfortable and flattering, and decided that was enough
Before the weddingKept it and wore itHad already bought her non-traditional dress when another bride wrote a boutique she now envies
After the weddingKept it and wore itNever liked the gown she bought and now regrets not replacing it before the wedding.
Before the weddingKept it and wore itPicked the first of two gowns after dress fatigue from many appointments and now wants the second, which she could dress up with accessories; the contract was final sale, the veil she ordered does not feel righ
After the weddingKept it and wore itTwenty-two years later she still regrets having gone cheaper.
Not statedBought a second dressBought a gown she did not fully love, came to hate it as the months passed, and ended up buying a second one.
After the weddingKept it and wore itTurned down a secondhand Berta gown and chose a cheaper designer instead, and says she regrets the decision
Not statedKept it and wore itTried the asking bride's dress a year ago, chose a Justin Alexander Amaya instead, and says the first one has stayed in her head as the one she should have taken.
After the weddingKept it and wore itPassed on an over-budget gown she loved and bought a Calla Blanche at the low end of budget; it did not feel cheap but she thinks she should have bought the first one, since the totals would have matched after
Not statedKept it and wore itLoved a first gown 1,200 over budget, bought a second one 750 under instead; part of her still wishes she had the first, but the saved 2,000 became a trip to Rome.
Before the weddingBought a second dressBride's view on bridesmaid dresses. Wanted the same $260 dress, could not fund it and put her maids in Azazie instead; says she is still sad about the swap.
After the weddingKept it and wore itDid not buy the gown she loved, bought another, and still thinks about the first one
Before the weddingBought a second dressSettled on a near-miss bridesmaid dress after everything she wanted was out of stock, wrong colour or too dear; wanted pinky terracotta and got brown. Maids could only return for store credit, so she paid to sw
After the weddingKept it and wore itFaced the same choice years ago and took the cheaper gown, and still regrets not buying the one she actually wanted.
After the weddingKept it and wore itFell in love with the first dress she tried on, kept looking because nobody else liked it, bought a different one and almost five years on still regrets not sticking with the first.
Before the weddingKept it and wore itThe only dress that gave her the feeling came in about 3000 over budget at an exploratory appointment where she never named a number; she chose an in-budget gown that met every point on her list.
Before the weddingSold itBought a substitute gown on resale, found it needed far more work than expected, sold it back at a loss because shipping a dress is costly, and bought the dress she originally wanted.
Not statedKept it and wore itChose a plainer gown to match a small wedding and admits she misses the idea of wearing something dramatic
Before the weddingSold itBought a David's Bridal gown while sad about missing out on the dress she really wanted, then sold it on Facebook Marketplace and bought a new Allure Bridals gown on resale at $800 under retail.
Not statedKept it and wore itWanted a plain gown with no lace or beading, found those cost more, and took a lace gown instead to stay inside her budget

The same reason, without the regret

6 brides name this same thing and still say they have no regret about the dress. Read against the table above, this is the useful half: the same situation that ended differently.

PaidWhenWhat she didThe account
$2,500Not statedBought a second dressBought a 2500 Essense of Australia gown first and regretted it so badly it cost her sleep, then took the loss and bought the couture Galia Lahav she actually wanted.
$250After the weddingBought a second dressHer gut was never in the original gown, so under a week before the wedding she bought a sample for 250 dollars instead and was glad she switched.
After the weddingBought a second dressRegretted a first gown that was lovely but too simple, switched to a bold blue dress with matching veil and has already worn it again
Not statedBought a second dressWas strict on budget, settled for a dress that met it, then changed her mind and bought the out-of-budget one. She is 100x happier with the second.
After the weddingKept it and wore itBought a year out, cried after all three fittings, searched online and even asked to borrow friends' dresses, then loved hers on the day.
Before the weddingKept it and wore itBought a gown instead of a dream dress that was four times her budget, wanted sleeves and ended up with lace straps, and says she loves her choice more after the discussion

What they did next

What she didBrides
Kept it and wore it59
Bought a second dress12
Still deciding9
Not stated6
Sold it2
Had it altered or remade1

What they tell the next bride

Questions

How common is this?

89 of the 917 brides here who describe regret or mixed feelings name this as the reason. Another 6 name the same thing and say they have no regret about the dress anyway, which is the more useful comparison.

When does it come up?

31 of these accounts were written before the wedding and 40 afterwards. Before and after are different problems: doubt before the day is usually comparison, and what survives the day is money and compromise. The split is set out on the regret page.

What did brides do about it?

Most kept the dress. 59 kept it and wore it, 12 bought a second dress, 9 still deciding, 6 not stated.

Is it normal to regret your wedding dress right after buying it?

Several brides report the same thing unprompted: one felt it within a couple of days of ordering and went back to the boutique, one still regrets her choice five years later, and regulars say regret posts appear multiple times a day in this sub. It is very common here: several said they panicked after ordering and then fell back in love with the gown, while two rebought, including one who replaced a $2,700 dress with a $400 one.

how do i stop second-guessing my wedding dress

Stop browsing other gowns online, and go back to the shop to try yours on again. Repeat browsing is named as the thing feeding the doubt. Stop looking at inspiration. The brides traced her doubt to California elopement content that skews very casual, and brides told her to get off social media and ask instead whether the dress makes her feel beautiful.

Should I try on wedding dresses above my budget?

Repeatedly called the cardinal rule of dress shopping: do not. The brides only put this one on to look at the back and ended up in tears in the mirror, which some brides read as the shop steering her toward a bigger sale. No. Brides repeatedly warn that stylists pull above-budget gowns and you fall for them; state a hard limit up front. One bride who gave a 1,200 budget was shown only gowns under it and paid 950.

does wedding dress regret go away

For the brides answering here it did. One had major regret a week out and now loves her photos; another wound up with something quite different from her vision and reports zero regret. the bride who asked later confirmed she was happy at pickup. For this bride it did completely. She wrote in a panic months before the wedding, wore the same dress, and came back afterwards saying she felt like a princess in it and was glad she had been talked off the ledge.

can you negotiate the price of a wedding dress at a bridal shop

brides say to ask the shop to meet you halfway or to sell it at your stated budget, and to ring other shops that carry the same gown to compare. The worst outcome is a no. Some brides did: one always asks for 10% off by citing another shop, one haggled a consignment gown to 500, and a shop honored a written misquote so a 10,000-plus gown sold for 6,000; a discontinued floor sample went for 50% off.

should I buy a second wedding dress if I regret the first

Everyone here who did says it was worth it, and the one bride who stuck with her regret dress still feels bummed looking at her photos. The caveat brides add is to pay for it outside the wedding fund rather than eating into other vendors. This bride did: she bought a $300 replacement, compared the two side by side and went with the new one for her barn wedding.

Sources

Price reports on this page come from 51 public discussions where brides answered in their own words. Each comment that stated an amount became one row; notes are paraphrased, never quoted.

Discussions used on this page (51)